May 2008
11:21am, 22 May 2008
7,086 posts
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Stumpy
surely the atishu target market was over anxious mothers with patronising husbands? or do you think that was an aspirational element in the advert?
re which was better, I suppose it does depend on what was in the detail of brief for the task (which I wasn't paying attention to and apparently neither was Raef's team). if the brief was to establish a brand and advertise the product features and brand values then the right team one - they were the ones who got the USP in there and actually mentioned a brand.
if it was about just telling a story and coming up with a platform for a campaign then Raef's team did a better job.
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May 2008
3:23pm, 22 May 2008
8,776 posts
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Raef has gone
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May 2008
3:40pm, 22 May 2008
4,389 posts
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Red Tomato
I think it should have been spelt atishoo though. I don't think Raef should have gone.
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May 2008
9:56pm, 22 May 2008
14,336 posts
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Toks
me either, michael should have gone, he was a swine!!
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May 2008
10:05pm, 22 May 2008
4,392 posts
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Red Tomato
He reminds me a bit of Simon last year though, I think sir alan likes the young enthusiastic but bumbling young ones, he said he had been young when he started. Simon was much more likeable though.
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May 2008
10:28pm, 22 May 2008
14,344 posts
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Toks
Yeah, RT!!
Michael is just vicious, i would not want him to win though!!
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May 2008
10:33pm, 22 May 2008
1,260 posts
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Legless
I dont watch it,
but have just seen what the OH taped and Raef is a total prentenious twat
just my thoughts.
and if, they as they were, sposed to be selling tissue paper, then the other team, even tho the ad was shite showed the product 3 times and the 'father' mention the anti bacterial properties twice, which is what makes us buy the sodding things in the 1st place, not some 2 bit weather girl, who was only seen for a few seconds
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May 2008
1:52pm, 23 May 2008
598 posts
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FRU (Keep the Faith)
I miss Raef - I am heartbroken and cannot be consoled...
I know he was the boss, I know they got carried away, but not my Raef sir alan - not my raef!
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May 2008
2:00pm, 23 May 2008
945 posts
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PeterWard5
The ASC would be all over the second ad anyway...kids got a cold anti bacterial tissues stop her spreading it...lol
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May 2008
2:53pm, 23 May 2008
1,156 posts
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jolguk
I think they were probably right that there wasn't much to Raef, really. Seemed a nice guy, though.
It's pretty amazing that Michael's still in there, and Alex was amazingly lucky. Yet again, and he was right that it was the best treat so far.
I hope Claire wins now. I generally like Lee, but he's been a bit bullying, not that I'm keen on Lucinda.
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